
Captain James Knight FRAeS FCMI MIC
Founding Director
James began his career as a pilot, working his way up to being a Senior Captain and Instructor in the Airlines before moving into airline management, gaining the necessary skills and qualifications to lead large and succesful organisations. For the last two decades James has held board and senior management positions alongside developing a consulting career in a variety of industry sectors that require James' skills to implement critical and sustainable leadership solutions. James is a Fellow of the Royal Aeronautical Society, Chartered Management Institute, the Institute of Consulting and an IEMA Environmental Management Practitioner.
“It became apparent to me, that many organisations lack strong and effective leadership when it comes to adopting a sustainable net zero strategy. Many organisations are unaware of the huge benefits. There is an overly relaxed approach to sustainable micro-economies which are not effectively matching the social, reputational, financial and legal objectives. Failure to lead an organisation into a sustainable future may not become apparent on the bottom line today, but will be extremely penalising down the road if not planned for effectively.
This brought me to start a no nonsense consultancy, providing straight forward, rapid and transparent solutions to public and private organisations.”
James Knight

Our Values
Integrity in Action - We operate with transparency, honesty, and accountability. Our advice is grounded in evidence and always aligned with your long-term goals.
Sustainability at the Core - We don’t treat sustainability as an add-on—it’s the foundation. We help organisations integrate environmental and social responsibility into their strategy and operations.
Client-Centered Collaboration - We build trusted partnerships. Our approach is tailored, practical, and designed to empower your team to lead meaningful change.
Impact Through Evidence - We turn complexity into clarity. Using data, science, and global best practice, we develop valuable solutions that deliver measurable outcomes.
Purpose-Driven Innovation - We stay ahead of emerging trends in sustainability, carbon markets, and climate strategy—bringing fresh thinking and future-ready insights to every engagement.
Always Learning, Always Leading - Sustainability is dynamic. We invest in continuous learning to keep our clients informed, compliant, and competitive.